The ONA election coverage session is getting underway!
Innovative Ways to Cover the 2012 Election
Before 2012 arrives, learn what you’ll need to know about building and maintaining an election site. Developers will discuss using the best (cheap or free) sources for results data, social media, and maps to make your local, state and national election efforts stand out.
Session Updates (13)
Innovative Ways to Cover the 2012 Election
Archived live blog View the livestream of this session. htt
Al Shaw, ProPublica, shares his experience at TalkingPointsMemo, hacking the CMS and home page, the “stuff you’re not really supposed to touch.”
Check out Al Shaw’s presentation online. (It’s an HTML doc, not a PowerPoint!)
Social media is more than a one-way marketing tool, according to CNNPolitics.com editor Bryan Monroe. “Bend to your audience” and provide digital content in the form they need it in order to “connect the brand.”
RICE: Relevant, Integrated, Curated and Easy are the keys to guides that actually help voters. – Aleeda Crawley, e-thePeople
Carve Out Local Issues
The problem with our coverage isn’t just horse-race coverage; “Political consultants laugh at us because we don’t understand how campaigns are won and lost.” @DerekWillis, New York Times, talks about GIS data and owning local coverage as well as how politicians data-mine. “What are the changes in voter registration data? … start with the building [...]









